Our recent partnership with Maker Studios to create mobile apps out of their various YouTube channels has gotten off to an incredible start.
The first app we made for them, a mobile version of the popular Epic Rap Battles of History channel, is a massive hit. Reviews of the Android app on the Google Play store received a whopping 499 5-star ratings, out of 573 ratings overall. The iPhone version is doing similarly well, with 125 5-star reviews from a total of 152.
That’s a fantastic response. Epic Rap Battles is a hugely popular brand with a dedicated and loyal following. It’s one of the most-viewed series in YouTube’s history, with more than 1.2 billion combined views and more than 5.6 million subscribers, according to YouTube stats as of this month. So to see the community embrace the mobile extension of the series they already love so much is incredibly gratifying and, frankly, a bit humbling.
Plenty more Maker Studios mobile apps are on the way, so stay tuned.