Is Snapchat On The Verge Of Its ‘Facebook Moment’?

Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.

Today’s column is written by Frank Sinton, founder and CEO at Beachfront Media.

Snapchat, the mobile video, photo and chat app beloved by millennials, is having what some are calling its “Facebook moment” by attracting broad attention from mainstream audiences and media as its user base tops 100 million.

That growth prompted The Wall Street Journal to advise business people to explore the app’s potential implications for their companies… Read more at Adexchanger